Privacy Policy

How we collect, use, and protect your data

Pak Peaks Travels & Tours (pakpeaks.tours) respects your privacy. This policy explains what information we collect when you browse this website, submit a travel inquiry, or book a trip, how we use it, and the choices available to you. It applies to visitors in Pakistan and to visitors in the European Economic Area, the United Kingdom, and other jurisdictions with data protection laws.

Information we collect

We collect information you give us directly, such as your name, email address, phone or WhatsApp number, travel dates, group size, and the content of messages you send through our contact form or by email. When you book, we also collect the details needed to arrange your trip. We also collect limited technical information automatically, including your IP address, browser type, device type, pages viewed, referring pages, and approximate location derived from your IP address.

Cookies and similar technologies

Cookies are small text files stored on your device. We use strictly necessary cookies to keep the site working, and analytics and advertising cookies to understand how the site is used and to show relevant advertising. You can control cookies through your browser settings and, where available, through our cookie consent banner. Disabling some cookies may affect site functionality.

Google AdSense and advertising

This website uses Google AdSense to display advertisements. Google and its partners use cookies, including the DoubleClick cookie, to serve ads based on your prior visits to this site and other websites on the internet. You may opt out of personalised advertising by visiting Google Ads Settings (adssettings.google.com). You can also visit www.aboutads.info to opt out of third-party vendor use of cookies for personalised advertising. Opting out does not remove advertising, but the ads you see will be less tailored to your interests.

Third-party vendors and analytics

We may use third-party services, including Google Analytics and embedded maps, to measure traffic and provide site features. These providers process data under their own privacy policies. We do not sell your personal information to third parties.

GDPR and lawful basis

Where the EU or UK GDPR applies, we process personal data on the following bases: performance of a contract when you book a trip; legitimate interests in operating and improving the site and responding to inquiries; consent for non-essential cookies and personalised advertising; and compliance with legal obligations. You may withdraw consent at any time without affecting processing carried out before withdrawal.

Your data rights

Depending on where you live, you may have the right to access the personal data we hold about you, correct inaccuracies, request deletion, restrict or object to processing, request a copy of your data in a portable format, and lodge a complaint with a supervisory authority. To exercise any of these rights, contact us at the email address listed on our Contact Us page. We will respond within the period required by applicable law.

Data retention, security, and children

We keep inquiry and booking records only as long as needed for the purpose they were collected, and for any period required by law or to resolve disputes. We apply reasonable technical and organisational safeguards, but no transmission over the internet is completely secure. This website is not directed to children under 16, and we do not knowingly collect their personal information. If you believe a child has provided us data, contact us and we will delete it. We may update this policy from time to time; the date at the top of this page shows when it last changed.

Terms & Conditions

Rules for using this website and booking with us

By accessing pakpeaks.tours, you agree to these terms. If you do not agree, please do not use the site. These terms apply alongside our Travel Disclaimer, which governs itineraries, weather, and third-party arrangements.

Use of the website

You may use this site for lawful purposes only. You agree not to copy, scrape, or redistribute our content without written permission, not to interfere with site security or performance, not to submit false information in inquiries, and not to use the site to send unsolicited messages or spam. We may suspend access to users who breach these rules.

Intellectual property

All text, photographs, graphics, logos, and layout on this website are owned by Pak Peaks Travels & Tours or used under licence. Personal, non-commercial viewing and sharing of individual pages with attribution is permitted. Commercial reuse requires our prior written consent. Third-party images remain the property of their respective owners.

Inquiries and booking requests

Submitting an inquiry or booking request does not create a binding contract. A booking is confirmed only when we send written confirmation, and payment terms and cancellation conditions are set out in that confirmation. Prices, availability, and itineraries shown on the website are indicative and may change before confirmation.

User conduct

When communicating with us or our team, you agree to be respectful, provide accurate information, and avoid abusive, discriminatory, or threatening language. We reserve the right to decline or end any service where conduct puts staff, travellers, or local communities at risk.

Limitation of liability

To the fullest extent permitted by law, Pak Peaks Travels & Tours is not liable for indirect or consequential losses arising from use of this website. Our total liability for any claim relating to information on this site is limited to the amount you paid us for the specific service in question. Nothing in these terms excludes liability that cannot be excluded under applicable law.

Governing law and changes

These terms are governed by the laws of the Islamic Republic of Pakistan, without regard to conflict-of-law principles. Disputes will be subject to the jurisdiction of the courts of Islamabad, unless mandatory consumer law in your country provides otherwise. We may revise these terms at any time, and continued use of the site after changes means you accept the revised terms.